Game Informer is BACK... and it is SUS AF.
I briefly covered this situation in a previous livestream, but after seeing friend of the channel Hypnotic cover even more information tying Game Informer's acquisition to Ukraine, I had to dive even deeper...
And what I found beyond this, will almost certainly shock you...
Game Informer, the once-legendary gaming magazine spanning 3 decades of publication, has been floundering for years leading up to the ultimate collapse of traditional media... Until finally last year in 2024, at the time parent company GameStop all the sudden just abruptly shut them down. So, when news broke that it was being acquired and "revived," many folks were confused... and excited... until they looked at exactly who was behind it.
Enter Gunzilla ....Games?
Gunzilla Games is a relatively new development studio founded in 2020 that has a very suspicious funding history. Despite being unproven in terms of any successful game launches (read: literally zero games ever actually launched), the company is somehow:
Operating across three high-cost cities: Frankfurt, London, and Kyiv.
Employing a high-profile creative team, including Hollywood director Neill Blomkamp.
Supposedly developing a AAA game, Off The Grid, with ambitions apparently rivaling Cyberpunk 2077.
Now acquiring Game Informer, a once major media outlet.
For a company without a single major release, this is not just ambitious—it’s downright suspicious. And why would an outlet with ties to Ukraine care about access media in the United States?
Who Is Funding Gunzilla?
Here’s where it gets interesting. Gunzilla has received investment from multiple sources that raise serious red flags:
Republic Capital – A New York-based venture capital firm that invests in blockchain projects and Web3 infrastructure. Republic announced a partnership with Gunzilla for their proprietary GUNZ platform in 2022. Source: CoinTelegraph
Griffin Gaming Partners – A major gaming VC firm that has invested in Gunzilla. Griffin has connections to defense tech through other investments such as Anduril Industries. Source: Griffin Gaming Portfolio
Immutable and Avalanche Partnerships – Gunzilla's GUNZ platform is confirmed to be built on the Avalanche blockchain. Source: Cryptorank
Ukrainian Tech Incentives – According to Ukraine's Ministry of Digital Transformation, tech companies operating out of Kyiv, including gaming firms, are eligible for grants, tax breaks, and direct funding through the Diia.City program. Gunzilla is headquartered in Kyiv for its backend operations. Source: Diia.City Official
With its Kyiv studio serving as the hub for backend, programming, and operational work, this raises serious questions: Are Ukrainian state funds being used, directly or indirectly, to gain influence over Western gaming media?
Why Game Informer?
Let’s be real—buying a failing gaming magazine isn’t exactly a sound financial decision for any intelligent business plan. The print industry is on life support, and most (if not over 99%) of gamers get their news from YouTube, Twitter, or Reddit.
So why would a new game studio with literally ZERO proven track record want to own a legacy outlet like Game Informer?
Narrative Control: It gives them access to a trusted platform to shape coverage—not just for their own games, but for the industry at large.
Soft Power Influence: Gunzilla can now DIRECTLY influence what gets covered, what gets ignored, and how stories are framed—particularly stories involving Ukraine, Eastern Europe, or political narratives. Sound crazy? Just you wait...
Reputation Laundering: By doing this and owning a respected name like Game Informer, Gunzilla can now boost its legitimacy and hide potential financial or political agendas under the guise of “gaming journalism.”
Timing Is Everything
It’s not just that this happened—it’s when it happened.
Gunzilla’s acquisition comes at a time when:
Billions in Western aid are flowing into Ukraine, often with extremely little oversight.
Global media has been cracking down on dissenting or alternative viewpoints.
The gaming industry is being used more and more as a cultural battleground. Trust me on this one.
Put it all together, and you have to ask: Is this about saving a gaming magazine... or using it as a Trojan Horse? It's really not crazy at all to think about.
Final Thoughts
Gunzilla’s meteoric rise, untraceable funding paths, and sudden purchase of Game Informer should be setting off alarms everywhere. What might look like a gaming investment on the surface may, in reality... be something far deeper—and far more sinister.
Game Informer isn’t being resurrected—it’s being repurposed. Sure, game Informer staff claims they will be operating completely independently from the parent company. I got a bridge to sell them if they believe that one.
~Smash
